The elevator pitch is important in today’s business settings; it is a way to tell people what you do without spending a half hour doing it.
“I help people create their amazing tomorrow.” There are many different ways to create an elevator pitch, and everyone has a different slant on how to do it. Personally, I like the elevator pitch that makes the listener want to ask questions. I could say that I am a business, career, and life coach, but coaching is still one of those professions that seem ambiguous. The elevator pitch should say exactly what you do in as few words as possible. A humorous pitch, if done right, works also. A local drain cleaning company has the pitch: “I get the **** out of your life.” Be careful with humor, however, it can backfire. Spend time creating the right elevator pitch. I would say it can be up to 60 seconds, but 30 would be ideal. You should include your business name at the end and have a business card ready to hand to the listener.
Developing an elevator pitch is extremely important for introverts.
We tend to get flustered when we do not have a reply ready to go (extroverts, ever ask a person what should be an easy question, but you get that “deer in the headlights” look back?). Developing your elevator pitch will not only give you something to say, it will help you be more comfortable in networking settings.
As entrepreneurs and solopreneurs we tend to try to do everything ourselves.
But, as much as we want to tell our children that it’s true, we are not good at everything.
I would say the biggest change I made that has impacted my businesses has been admitting that I am not good at everything, and some things really drain my energy.
I love coaching; it is a great thrill to help my clients see a brighter future.
But I am so bad with numbers that I cannot even put receipts into my accounting software correctly. I used to dread the time when I had to input all those boring numbers so much so that thinking about it would sap my energy. Yes, it cost a bit of money, but hiring someone to take care of that part was such a relief that I feel like I am better at what I do because I am not worrying about that part anymore. What saps your energy? What would it really cost to hire someone else to do it? Picture yourself several months into the future. How do you envision yourself if you didn’t have to worry about doing that task anymore? If you feel a huge weight being lifted off you, it may be well worth looking into hiring someone.
“How can I best invest in my career?”
I have been asked that question many times as a career coach, and my first question back is “are you currently in your dream career?” The best first step to investing in your career is to make sure you are where you want to be. Are you truly happy in this career, or are you happy enough that you will still enjoy it in 5-10 years? If not, what does your dream career look like? What will you need to do to start down that path? What can you do in the next two weeks to take one step closer to your dream career? Ask yourself those questions, and try to answer them without rose-colored glasses.
And, as always, please contact me for a no-cost, no-obligation career coaching session by clicking here.
The best thing I ever did to help grow my business was to start working on my business in a consistent manner.
We work in our businesses every day. Without that, we wouldn’t be in business. But, a ship going fast in the wrong direction will not reach its target. Being busy just for the sake of filling up your day probably will not make you successful. Working on the business is just as important, if not more so, than working in the business.
I would say a minimum of 5% of your work week should be devoted to working in your business.
In fact, I feel this is so important that I have created five videos on how to successfully work in your business. You can find them, for free, by going to www.webishops.com and clicking on Success Planning. I started my coaching practice in 2015, but did not implement consistently working on my business until 2016, and it made a huge difference in the success of my practice.
But this isn’t just for businesses. Working “ON” is important for leadership, personal development, and pretty much every are of your life.
According to the Small Business Administration, there are over 28 million small businesses in the US, 80% of which are self-employed or solopreneurs.
Approximately 85% of small businesses will not make it past the first two years, and approximately 85% of small businesses have no business plan. That number is too close to be coincidence. Plan for success. I have started several small businesses, and the two that were most successful were the ones that I carefully planned from the beginning. As a business coach, I see the lack of planning from my clients so much that I created a series of free “Planning for Success” Webishops (webinar/workshops located at www.webishops.com) to help entrepreneurs understand the importance of planning for success. Of course, things never go according to plan. So planning for obstacles, and ways to get around them, can help you succeed that much more.
The grass really is greener sometimes, but there are also ways to thrive right where you are.
The big question is whether your current job can turn into your dream career, or if it is time to look for that greener grass
And that is where a career coach can help. I coached a person recently who was frustrated at her job and was ready to change to a new company. She felt like he wasn’t paid enough for the work she did, and she hadn’t had a raise in years. After just a few coaching sessions, however, she realized that she made great money and had better benefits than most other companies offer. The subject quickly turned from career coaching to financial coaching.
This example shows how coaching may be able to help you determine where the greenest grass really is. Look into coaching today. Your Amazing Tomorrow is waiting for you.
Large meeting are a great way to get noticed, in both good and bad ways.
There may be the easy going extrovert, happily pumping hands and making connections. The extrovert will be leaning forward in his chair, ready for an exchange of ideas to take place. Then there may be the introvert, backed against a wall, afraid someone will talk to them because they have no idea what they will say back. When the meeting actually starts, which usually takes a year or two, the introvert will sink into his chair, hoping he won’t be called upon. Too much external stimulation makes introverts shut down, but there are things that can be done when a quiet person needs to get his voice heard.
Try to get ahold of the meeting schedule beforehand. Or, send an email to the person who scheduled the meeting to see if you can get an idea of the topics that will be covered. As an introvert, you can use that information to plan ahead what you will talk about. And, since introverts process internally, this will give you time to come up with good ideas. The added benefit is that you will also feel (a bit) more comfortable during the meeting.
And keep a lookout for the #leadershipforintrovertsbook due out soon! Keep updated at www.leadershipintroverts.com.
There are two main reasons couples decide to get coaching today:
Finances: Money is one of the top reasons couples split up, but it is rarely the money itself. It is usually how the person views money. One person may see money as a means save for retirement while their partner may see money as a way to go on vacations or buy new cars. I admire couples who recognize that they can work through their differences in money but need help getting started. Contact me today for help on creating a shared financial future for you and your partner.
Pre-marital coaching: I have coached many different issues and enough of my clients have asked me to coach them and their future spouse that I have created a specific pre-marital coaching package. And it makes sense to get coaching rather than counseling since counseling deals with the past while coaching deals with the future. Click here for more information on pre-marital coaching.
It is difficult being a kid.
You get congratulated for your first words, and then you get told that children should be seen and not heard.
Your first steps get publicized all over social media, then you get in trouble for wandering off. Sometimes children feel like they cannot do anything right, so it is important to build children up and give them kudos for their accomplishments.
I personally do not agree with participation trophies (trophies given out to everyone who shows up), or just telling the child they are smart. Praise them for specific accomplishments. Praise children when they get good grades, do something to help out another person, or do their chores without being asked. This way the child will know specific behaviors that are worth repeating.
Every parent wants their children to be successful, and we have a tendency to help, even financially, a bit too much.
As children become adults, they need to learn how to be financially independent. That starts with communication. Sit your child down and open your books to them. They will probably be surprised at how much money it costs to run a family. As you show them your numbers, show them how to start budgeting for themselves. Help them set up their own bank accounts if they do not currently have one, and help them to budget how much money they would need to save for rent, food, and necessities. Even if they can’t afford it all now, it gives them a plan and action steps to work toward.